DHFL expects 50% surge in Home Loan Disbursements from Chennai & neighbouring locations
Chennai, December 05,2017: DHFL, one of India’s leading housing finance companies, is offering instant home loans services, attractive gifts and zero processing fees in Chennai from December 4th to December 16th, 2017. The objective is to encourage and provide easy access to affordable finance to the low and middle income consumers (LMI) to pursue and fulfil their wish of owning their dream house. DHFL will offer these attractive offers at DHFL, Kalpalathika Towers, Old No: 24, New No: 36, 4th Floor, Dr. Ambedkar Road, Ashok Nagar Main Road, Kodambakkam, Chennai – 60002 or connect on toll free number 1800 22 3435 .Supplemented by the thrust offered by the Government’s Housing initiatives including ‘Housing for All by 2022’, ’Smart Cities Mission’, PPP policies, implementation of RERA, interest rate subventions and other important regulatory initiatives, DHFL has been leveraging these opportunities and is on an accelerated growth path.
Commenting on DHFL’s performance, Mr. Harshil Mehta, JMD and CEO, DHFL stated, “DHFL has launched several strategic initiatives in Chennai and Tamil Nadu to aggressively expand its credit facilities, creating customized products and services best suited for low and middle income customers. The government has laid a very strong foundation for the affordable housing industry over the last few quarters, acknowledging the immediate need for India to respond to the huge demand for affordable housing. The ‘Housing For All by 2022’ initiative is a tremendous undertaking that is set to positively impact India’s mortgage-to- GDP ratio. The government’s efforts have broad based the industry and have ushered in great transparency and governance through efforts like RERA.We are aggressively expanding our credit facilities, focusing on developing greater financial awareness for the segment and creating the right products through customization, to become the preferred choice for home loans and deposit products for LMI customers. With several growth-oriented strategic efforts underway, we are optimistic about achieving ~50% growth on home loan disbursements this fiscal from Tamil Nadu and neighboring locations. Currently, Chennai and its neighbouring locations contribute over 40% to Tamil Nadu’s home loan book.”
DHFL’s operations in Tamil Nadu started in 1992with its first branch in Chennai and has since then grown to 38 branches servicing over 100 locations. Over the years, DHFL has successfully enabled home ownership dreams of over 1lakh lives in Tamil Nadu and strives to positively influence many more lives in the future.
DHFL’s unique affordable housing platform ‘Griha Utsav’ has been successfully executed in about 18 Tier 2 and 3 towns so farbringing all the leading, local affordable housing developers under one roof and witnessing over 30,000 customer walk-ins so far. In the South region, Griha Utsav has been conducted at Madurai, Mysore, Vizag, Guntoor and Calicut, providing the LMI consumers easy access to affordable housing and finance solutions. DHFL is planning to host close to 100 Griha Utsavs by the end of this fiscal with a focus in South India.