Chennai, 5thJanuary 2018: Procam International, organisers of the country’s finest distance running events, today announced six-time world champion, 1988 Olympic Gold medallist and former world record holder for men’s pole vault, Sergey Bubka as the International Event Ambassador for the 15th edition of the Tata Mumbai Marathon, to be held on 21st January 2018.
The 54-year-old Ukrainian pole vaulter was one of the first 24 athletes to be inducted as the inaugural members of the International Association of Athletics Federations Hall of Fame. Sergey was the first pole vaulter to clear 6.0 metres and 6.10 metres, and broke the world record for men’s pole vault 35 times. He is Senior Vice President of the International Association of Athletics Federations (IAAF), serving since 2007, and President of the National Olympic Committee of Ukraine, serving since 2005. He is also an Honorary Member of the International Olympic Committee (IOC), having been involved since 1996. Sergey works closely with the UNESCO as a Champion for Sport, and as an Academy Member for the Laureus Sport for Good Foundation. He dedicates most of his time in promoting the value of sport to young people across the globe.
On being announced as International Event Ambassador of the Tata Mumbai Marathon, Sergey Bubka said “It’s an absolute pleasure to be a part of the esteemed Tata Mumbai Marathon. I have heard a lot about the energy and spirit of this iconic race, and am looking forward to partaking in the exhilarating experience in Mumbai. The determination and commitment to training that avid runners and marathoners put in prior to the race day makes the journey to the finish line worthwhile. I wish all the participants a great race!”
Vivek B Singh, Joint Managing Director, Procam International said, “We are delighted to bring on board a living legend, Sergey Bubka as the event ambassador for the 2018 edition of the Tata Mumbai Marathon. To this day, Bubka works tirelessly to spread the spirit of sport through his stellar work in sports administration across the world. He has won numerous international awards for his sporting achievements and continues to share his passion for sport with the widest audience possible. With his vast experience and international achievements, he will lend a positive impact to the event and provide inspiration to sport fans across the country.”
Tata Mumbai Marathon is one of the largest participative sporting events in Asia and India’s biggest platform for charity. With a prize money of US$405,000, the TATA Mumbai Marathon 2018 will witness participants including world-class Indian and international athletes, professional and amateur runners, and fitness enthusiasts.
Tata in Sports
Tata group, a global enterprise with combined revenues of around $100 billion, along with Tata Consultancy Services (TCS), one of the world’s leading IT services, consulting and business solutions organisations, are the title sponsor of the Tata Mumbai Marathon.
Sport has always been an integral part of Tata for over 75 years. Tatas association with multiple sports ranging from cricket, football, hockey, badminton, chess, athletics, mountaineering and motor racing, among others, has produced many award-winning sportspersons, helped the development of marginal communities and supported sporting teams, national and international events as well as training academies. The Tata Sports Club was set up in 1937 to encourage sports among its employee base across the country.
TCS is the sponsor of many premier global marathons across the world like the TCS New York City Marathon, the TCS Amsterdam Marathon, and the TCS Lidingloppet (the world’s largest cross-country run), and the technology partner of the Marathon held in London, Chicago, and Boston — all part of the company’s effort to promote health and fitness in the communities, the world over.
About Procam International
Since its inception in 1988, Procam International has been a driving force behind the growth and development of Indian sports. Envisioned by founders Anil &VivekSingh, Procam is one of the foremost holistic sports management companies, involved in the promotion of national and international sports, sports consultancy, and live television programming.
Astute planning and exemplary execution of over 75 international events, in various sporting disciplines including cricket, football, tennis, distance running, squash, WWE & horse racing, among others, Procam events have elicited the participation of athletes of the highest calibre, as well as huge public interest and attendance. Founder and promoter of some of the most distinguished road races in the world: Tata Mumbai Marathon, Airtel Delhi Half Marathon, Tata Consultancy Services World 10K and the Tata Steel Kolkata 25 K have helped redefine the health & fitness paradigm of our country.
In 2017, Procam International launched the Nexa P1 Powerboat, Indian Grand Prix of the Seas, from Mumbai’s very own amphitheatre, Marine Drive. The close-to-shore racing experience, a course on water for the first time, and participation from the world’s best pilots and navigators, made this yet another path-breaking sporting extravaganza.