vivo Strengthens Portfolio in Tamil Nadu: Announces S1 at INR 17,990

Photo Caption - (L to R) - Mr. Nipun Marya, Director, Brand Strategy, vivo India and Mr. M. Gopala Krishnan, Deputy General Manager, vivo Tamil Nadu unveiling the all new vivo S1 in Tamil Nadu

(L to R) – Mr. Nipun Marya, Director, Brand Strategy, vivo India and Mr. M. Gopala Krishnan, Deputy General Manager, vivo Tamil Nadu unveiling the all new vivo S1 in Tamil Nadu

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vivo Strengthens Portfolio in Tamil Nadu:

Announces S1 at INR 17,990

 

Tamil Nadu contributes almost 8% to overall vivo India revenue

Chennai, August, 2019: vivo, the global innovative smartphone brand, today launched the first offering from the all new S series – the vivo S1 in Tamil Nadu, as part of its aggressive growth strategy for the region.The S-series is a true reflection of the latest style blended with innovative technology for the ever connected, chic, young consumers. The first device from this series, S1 showcases state-of-the-art design with unmatched camera capabilities. The vibrant and trendy device is available in two attractive color options – Skyline Blue and Diamond Black.

Tamil Nadu contributes almost7.53% of the overall smartphones in India; selling approximately 6.35 lakh smartphones per monthwhile being the third most contributing market by value with nearly 8%contribution to overall vivo India revenue.With the S1 launch, vivo aims to further strengthen its presence in the state.vivo currently enjoys a 21.2% market share by value in the Indian smartphone market, making it the second largest offline brand in the country.
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