Chennai, October 17, 2016: Freecharge, India’s fastest growing digital payments platform has partnered with Meru Cabs to enable cashless commute with the Freecharge wallet. Customers can now link their Freecharge wallet on Meru’s app, with the fare being auto debited from the wallet on the completion of the ride.
This partnership has enabled over 20,000 Meru cabs across 24 cities in India to accept payment through Freecharge. Today’s customer demands convenience and frictionless payment process. With this partnership, Freecharge aims to influence daily habits of commuters to move from cash to digital payments.
Speaking on the partnership, Sudeep Tandon, Chief Business Officer, Freecharge, said, “We are pleased to partner with India’s largest radio taxi provider, Meru Cabs. Through this partnership, we will be able to offer our fast and secure digital payment expertise to the large customer base of Meru and gain wider acceptance as a payment option. This is another step to make payment experience frictionless and convenient for our customers. We aim to provide an incredible user experience in every customer interaction. Commuters now don’t need to tender exact cash as the exact fare will be auto-debited from their wallet.”
NileshSangoi, Deputy CEO – Meru Cabs said, “Meru believes in providing a seamless experience to passengers at each touch point and believes that passenger should have all the choices of making payment. Freecharge has a good track record and has been one of the key players in the payment space. This partnership with Freecharge is another step to provide our passengers a hassle-free option for making payments. The Taxi Industry is characterised by high frequency transactions like e-commerce and convenience of payment drives behaviour change. We believe this partnership will deliver strategic objectives of both organisations i.e. to deliver better consumer experience through innovative technology products.”
Meru Cabs has grown consistently in its 7 year history in terms of the fleet, people revenues and popularity. With a fleet of 20,000+ cabs and a consumer base of 8 million, Meru has emerged as India’s No. 1 radio cab service offering 5 different types of products, each tailored to specific consumer requirements.
Freecharge’s endeavour is to influence the daily payment habits of consumers and offer an assortment of merchants to help them move away from cash. Through such associations, Freecharge is further winning the customer’s trust with 99% transaction success rate and is strengthening its partner ecosystem and expanding its footprint in the travel and hospitality sector.
Under this partnership, for initial period, passengers can save up to 45% on Meru rides, 20% as an instant off on their ExactoMeter rides booked through Meru app & 25% cashback on payment via Free Charge wallet. For more details visit www.merucabs.com/offers
About Freecharge:
Freecharge is India’s fastest growing digital payments platform. Consumers across the country use Freecharge to make prepaid, post-paid, DTH and Electricity bill payments for numerous utility service providers in addition to leading online and offline merchants. Freecharge is PCI DSS compliant for information security and is at the forefront of the mobile commerce revolution with over 90 per cent of transactions originating from mobile. Freecharge Go, the virtual card was launched in January 2016, making Freecharge wallet the universally accepted wallet in India. For more details, please visit https://www.Freecharge.com or download the Freecharge app.
About Meru Cabs:
Meru Cabs, India’s favorite cab service has pioneered the concept of technology enabled cab service in India. Since its launch, Meru has continued to receive an exceptional response from the customers and is consistently distinguishing itself as a provider of superior quality transport. Meru offers its world-class cab service across 24 cities in India under consumer proposition of reliability and transparency. Meru also operates Meru Genie, an economy hatchback cab service. Meru Enable service runs in Mumbai as India’s first wheelchair accessible taxi service, a unique service for people with special needs. In July 2016, Meru has launched first in category product whereby passenger can book a cab using Chatbot on Facebook Messenger. Meru is the recipient of the prestigious Economic Time’s Most Promising Brands award for 2015.
